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For a fabulous fun look, use bright eye shadow colors. The trick to this look is keeping it from fading or creasing throughout the day. There are several things you can do to help your bright eye shadow stay put.
Don't skip the primer.
Eye shadow primer provides a smooth canvas for your eye shadow. Using a primer will help your eye shadow stay in place and not crease or appear cakey. Apply a light coat of primer from your lash line to your brow bone. Add a light dusting of sheer powder over the primer.
Apply shadow with a brush.
A brush will give you control when applying pigments. Use a small, fine brush made especially for eye shadow. If you want your color to appear deeper, dip the brush in water before adding the shadow.
Use both cream and powder.
Eye shadow comes in both cream and powder form. To help your bright eye shadow color last all day, try matching colors in both cream and powder formulas. Apply the cream in a thin layer (to avoid creases later in the day) over the entire lid. Follow by applying your powder shadow as usual.