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Traditional gothic-looking makeup is meant to inspire thoughts of vampires. Pale skin, dark lips and heavily lined eyes are the way to achieve this highly dramatic look. Start with your regular foundation, and then dust on a light layer of Tish & Snooky's Manic Panic NYC - Virgin Pressed Powder ($15), which comes in the perfect pale white shade. Powder is the way to go to achieve the look without resorting to using white foundation which can tend to look a little like clown makeup. Then it's on to intensifying your eyes with a liquid eyeliner in, what else… black! The darker the better. Liquid liner tends to look more opaque and strong rimmed around the eyes. Then your lips can be as dark as you want them to be. Manic Panic's matte lip colors ($9.50) include shades such as Black Rose, Blood Red, Kiss of Death (scarlet red), Raven (black), and Tramp (deep purple).